In a dramatic turn of events, Tango Gameworks, the creator of Hi-Fi Rush, narrowly escaped closure when Krafton, the publisher behind notable titles such as PUBG and The Callisto Protocol, acquired it. This move marks Krafton’s first significant investment in the Japanese gaming market and showcases their commitment to expanding their portfolio with unique and innovative games. Tango Gameworks, which became a part of Xbox’s group of studios through the acquisition of ZeniMax in 2021, was at risk as Microsoft began cutting ties with studios that weren’t aligned with its future strategic goals.
Who: The studio behind the vibrant rhythm-action game Hi-Fi Rush, Tango Gameworks, was originally set to close as part of Microsoft’s broader strategy to shut down less profitable ventures. However, it was saved by Krafton, a South Korean publisher known for its blockbuster title, PUBG.
What: Krafton acquired Tango Gameworks and its intellectual property, Hi-Fi Rush, from Microsoft.
When: The acquisition was announced shortly after Microsoft’s decision to shut down the studio in May 2024.
Where: Tango Gameworks, based in Tokyo, Japan, will now operate under the umbrella of Krafton.
Why: Microsoft aimed to streamline its operations and focus on its most profitable ventures, which led to the decision to close several studios, including Tango Gameworks. Krafton stepped in to acquire the studio, seeing value in the team and their recent hit, Hi-Fi Rush.
The Transition and Future Prospects
Krafton’s acquisition isn’t just about saving the studio but also about capitalizing on the unexpected success of Hi-Fi Rush, a game that diverged from Tango’s usual darker themes to offer a vibrant, rhythm-action gameplay that captivated a broad audience. The purchase includes not only the studio and its assets but also the rights to continue developing Hi-Fi Rush and potentially other new projects. Krafton intends to support the Tango Gameworks team’s innovative drive and to push for fresh experiences that could resonate well with fans globally.
The Game and Its Impact
Hi-Fi Rush, released unexpectedly in 2023, quickly became a cult favorite due to its unique integration of music and action—a stark contrast to Tango’s previous horror-themed titles like The Evil Within. The game’s success was a pivotal moment for the studio, demonstrating its versatility and creative potential outside traditional genres.
The revival of Tango Gameworks under Krafton is a testament to the gaming industry’s dynamic nature, where yesterday’s decisions can be overturned by new opportunities. It also highlights the industry’s ongoing challenges and the importance of strategic partnerships in navigating these complexities. As Krafton and Tango merge their visions, the gaming community eagerly anticipates what could come next, possibly even a sequel to Hi-Fi Rush, hinting at more innovative titles on the horizon.
